YAS Influencers
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Want a BRAND that promotes FOR YOU?
If you want to grow FAST you've got to have a consistently STRONG VISUAL presence.
Just scroll through Instagram. Some photos blur together, they're hard to tell apart and hard to remember. Then other photos you IMMEDIATELY recognize. They don't have to write their name or post a selfie, you KNOW it's them by the vibe.
Images speak louder and faster than you.
Make sure those images express WHO YOU ARE.
In personal branding what people respond to most is who you are, what you do comes second. As a creative entrepreneur you've got to be super CREATIVE about the way you share your content, show your process and what's INSPIRING YOU.
When you have a BRAND that VISUALLY COMMUNICATES your message, people will come to you.
I know, because this happened to me. On Instagram several brands reached out asking me to promote their stuff even though I have a tiny following. I've been invited to speak and collaborate at several events. I even had a total stranger ask if she could work for me.
My brand spoke LOUD & CLEAR because it's VISUALLY ALIGNED with who I am.
My brand reflects MY AESTHETIC STYLE. Aesthetic style isn't a certain color palette, theme, or look. It's based in the fundamental building blocks of beauty, the Elements and Principles of Design (E&P).
You don't need a background in design to understand them. Your aesthetic style is already a part of you. It's your intrinsic definition of beauty.
You've been using it your whole life but not to it's FULLEST potential. Tap into it and 'being your brand' will feel like the most natural thing in the world.
And really that's the ONLY way to EXPAND. When you’re in your creative flow, that energy shows! And your audience feels it.
No more holding back. No more playing it safe.
No more sticking to looks that are 'on trend'.
Don’t fade in with the rest, STAND OUT as your beYOUtiful self!
Your audience wants to SEE YOU in your brand.
This is the first step to building a community around your brand. Then second is
knowing how to INSPIRE your audience to share about their journey!
Just scroll through Instagram. Some photos blur together, they're hard to tell apart and hard to remember. Then other photos you IMMEDIATELY recognize. They don't have to write their name or post a selfie, you KNOW it's them by the vibe.
Images speak louder and faster than you.
Make sure those images express WHO YOU ARE.
In personal branding what people respond to most is who you are, what you do comes second. As a creative entrepreneur you've got to be super CREATIVE about the way you share your content, show your process and what's INSPIRING YOU.
When you have a BRAND that VISUALLY COMMUNICATES your message, people will come to you.
I know, because this happened to me. On Instagram several brands reached out asking me to promote their stuff even though I have a tiny following. I've been invited to speak and collaborate at several events. I even had a total stranger ask if she could work for me.
My brand spoke LOUD & CLEAR because it's VISUALLY ALIGNED with who I am.
My brand reflects MY AESTHETIC STYLE. Aesthetic style isn't a certain color palette, theme, or look. It's based in the fundamental building blocks of beauty, the Elements and Principles of Design (E&P).
You don't need a background in design to understand them. Your aesthetic style is already a part of you. It's your intrinsic definition of beauty.
You've been using it your whole life but not to it's FULLEST potential. Tap into it and 'being your brand' will feel like the most natural thing in the world.
And really that's the ONLY way to EXPAND. When you’re in your creative flow, that energy shows! And your audience feels it.
No more holding back. No more playing it safe.
No more sticking to looks that are 'on trend'.
Don’t fade in with the rest, STAND OUT as your beYOUtiful self!
Your audience wants to SEE YOU in your brand.
This is the first step to building a community around your brand. Then second is
knowing how to INSPIRE your audience to share about their journey!
Time to turn your brand ambitions
into a beautiful reality.
"I have studied art subjects all my life and did my degree in fashion design, however after watching Yun-A’s live streams I realised I’m still not fully aware of what it is that I am uniquely drawn to and what it is I personally find beautiful. Not fully understanding my personal aesthetic style affects my business and the way I am communicating my lifestyle and brand.
Talking to Yun-A started a process of talking about and pulling out the images on my Ig feed which I love and inspire me. It’s crazy how much more cohesive the images are together when I focus on what I really love. Still lots to discover but I had to share and I really recommend a phone call with Yun-A!"
-Keishin Hoshiko, mom and designer of Hoshiko children's clothing
Talking to Yun-A started a process of talking about and pulling out the images on my Ig feed which I love and inspire me. It’s crazy how much more cohesive the images are together when I focus on what I really love. Still lots to discover but I had to share and I really recommend a phone call with Yun-A!"
-Keishin Hoshiko, mom and designer of Hoshiko children's clothing
YAS Influencers
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3 Step System
Brand Authenticity (Aesthetics and Messaging) - align your brand visuals with your copy, so that it’s authentic and trustworthy.
Brand Architecture - build a strong foundation for delivering visual and written content that attracts and retains clients. Brand Community - convert audience into a loyal fan base who spread your brand values and continuously bring in new leads through referrals. |
In addition to 1:1 sessions, there'll be group webinars so that you can connect with other YAS Influencers and see how they're syncing their aesthetic style with their brands and building a community.
THIS is where it REALLY TAKES OFF. GREAT MINDS from different business backgrounds and different aesthetic styles. We each see the world through our unique creative lenses. Just imagine the incredible collaboration possibilities!
In addition to talking with other YAS Influencers, each webinar will include a Q&A with a guest Visual Expert (graphic designer, photographer, UX designer, stylist etc) so that you can continuously PROFESSIONALIZE your brand's visual presence!
THIS is where it REALLY TAKES OFF. GREAT MINDS from different business backgrounds and different aesthetic styles. We each see the world through our unique creative lenses. Just imagine the incredible collaboration possibilities!
In addition to talking with other YAS Influencers, each webinar will include a Q&A with a guest Visual Expert (graphic designer, photographer, UX designer, stylist etc) so that you can continuously PROFESSIONALIZE your brand's visual presence!
BONUSES
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#1 Office Space Redesign + Design Process workbook ($97 value) An EXTRA 1:1 session with me dedicated to creating a beautiful office space that RESONATES and MOTIVATES you to keep working to your goals everyday. This is a super FUN and PRACTICAL way to apply your aesthetic style in your interior ;) #2 YAS Creators lifetime membership ($200 value) You'll have a 'YAS Influencer profile' that includes links to your business & social media profiles so that you can reach a wider and very inspired audience that's eager to learn from others who are actively using their aesthetic style. (Launches in 2019) |
YAS Influencers is for you if:
*You're a CREATIVE entrepreneur, blogger or influencer.
*You have a BIG VISION and message to share through your brand.
*You have HIGH STANDARDS for your aesthetic and you don't want to settle or feel limited in creating.
*You're willing to put in the work to consistently create VISUAL content that STAND OUTS & ENGAGES your audience.
*You're OPEN to new challenges, collaborating, and thinking out of the box.
*You're ready to LEARN, reflect and GROW yourself alongside your business.
*You have a BIG VISION and message to share through your brand.
*You have HIGH STANDARDS for your aesthetic and you don't want to settle or feel limited in creating.
*You're willing to put in the work to consistently create VISUAL content that STAND OUTS & ENGAGES your audience.
*You're OPEN to new challenges, collaborating, and thinking out of the box.
*You're ready to LEARN, reflect and GROW yourself alongside your business.
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Hey! I'm Yun-A
If you're wondering why you haven't heard of aesthetic style talked about this way before...it's because I INVENTED IT!
In college, I noticed there were two constants in everything visual that I did. In my paintings, in my decor, in the way I chose my clothes in the morning, there was always color and balance. I didn't think much about it until friends visiting my home kept asking how I created art that 'fit so well together' with the rest of my home. The idea for the aesthetic style course was born! It was only when I started building my business, that I realized just how POWERFUL using my aesthetic style was to quickly create social media content, pdfs, graphics and a business wardrobe that were all 'on brand'. AND that's EXACTLY why I created YAS Influencers. To empower creative entrepreneurs to UP LEVEL their aesthetic style so they can ENHANCE their creativity and build an influential brand with EASE. |
Frequently Asked Questions
**Any questions specifically about what aesthetic style is READ HERE**
Q: I'm super busy and not sure if I'll be to commit to doing the work with my schedule.
A: The program is designed to be flexible. The 5 sessions can be spread out as needed. In the first session we lay out a plan for the rest of the program. Plus, most of the sessions are active working sessions with results that you can incorporate into your current social media plan.
Q: I'm worried about making DRASTIC changes to my brand look. I've built up a following around a certain aesthetic and I don't want to suddenly start posting something different.
A: You can easily use your aesthetic style AND still reflect your brand colors, theme etc. You don’t need to make drastic changes. Most of the work is about editing and getting to the essence of your aesthetic and what ties everything you create together. You'll also be able to quickly see what to emphasize and highlight that's uniquely you. Your content will still look familiar to your audience because you've already been using it but maybe not consistently. BUT if your personal aesthetic style is very different from what you've built up, then it's better to create a separate brand aesthetic.
Q: What if I want my brand aesthetic to be different from personal my aesthetic style? Will I still be able to expand my brand?
A: YES, understanding how you're already using personal aesthetic style will enable you to create a brand aesthetic that's similar OR different. You would do this by choosing a unique E&P combo for your brand. However, the closer your brand is to your personal aesthetic, the easier it will be to come up with visual content.
Q: Will this teach me about how to build a brand?
A: No. This program is specifically about creating visual content and how to represent your brand. You need to already have a concept for your brand and your message then I work with you to create a consistent and cohesive visual presence for your brand that's aligned to you. If you need extra support with branding I can recommend great resources to help.
Q: Does this mean I don't need to work with a graphic designer or photographer?
A: No. I highly recommend working with professionals as you build up your brand. However, knowing your aesthetic style will make communicating with professionals much more smooth. As an interior redesigner myself, 50% of what I do is help my clients get clear and specific about the look they want in their home. The clearer you are about you want, the easier it is for the designer to create it with you.
Q: I'm not familiar with design terms at all, can I still benefit from this program?
A: Yes! You can absolutely experience the same benefits from the program, it might take a little extra time for you to grasp the design concepts however that's my specialty! Simplifying design concepts and making them relatable to your life. I'll be there to support you need until it really 'clicks' for you.
Q: Is there a payment plan?
A: Yes. You can ask me about the payment plan on the complimentary call and I will walk you through setting it up.
Q: I'm super busy and not sure if I'll be to commit to doing the work with my schedule.
A: The program is designed to be flexible. The 5 sessions can be spread out as needed. In the first session we lay out a plan for the rest of the program. Plus, most of the sessions are active working sessions with results that you can incorporate into your current social media plan.
Q: I'm worried about making DRASTIC changes to my brand look. I've built up a following around a certain aesthetic and I don't want to suddenly start posting something different.
A: You can easily use your aesthetic style AND still reflect your brand colors, theme etc. You don’t need to make drastic changes. Most of the work is about editing and getting to the essence of your aesthetic and what ties everything you create together. You'll also be able to quickly see what to emphasize and highlight that's uniquely you. Your content will still look familiar to your audience because you've already been using it but maybe not consistently. BUT if your personal aesthetic style is very different from what you've built up, then it's better to create a separate brand aesthetic.
Q: What if I want my brand aesthetic to be different from personal my aesthetic style? Will I still be able to expand my brand?
A: YES, understanding how you're already using personal aesthetic style will enable you to create a brand aesthetic that's similar OR different. You would do this by choosing a unique E&P combo for your brand. However, the closer your brand is to your personal aesthetic, the easier it will be to come up with visual content.
Q: Will this teach me about how to build a brand?
A: No. This program is specifically about creating visual content and how to represent your brand. You need to already have a concept for your brand and your message then I work with you to create a consistent and cohesive visual presence for your brand that's aligned to you. If you need extra support with branding I can recommend great resources to help.
Q: Does this mean I don't need to work with a graphic designer or photographer?
A: No. I highly recommend working with professionals as you build up your brand. However, knowing your aesthetic style will make communicating with professionals much more smooth. As an interior redesigner myself, 50% of what I do is help my clients get clear and specific about the look they want in their home. The clearer you are about you want, the easier it is for the designer to create it with you.
Q: I'm not familiar with design terms at all, can I still benefit from this program?
A: Yes! You can absolutely experience the same benefits from the program, it might take a little extra time for you to grasp the design concepts however that's my specialty! Simplifying design concepts and making them relatable to your life. I'll be there to support you need until it really 'clicks' for you.
Q: Is there a payment plan?
A: Yes. You can ask me about the payment plan on the complimentary call and I will walk you through setting it up.